MyComputer.com is only Web analytics company to provide complete searching of traffic reports for site path, next and previous page flow, sub-paths, and fallout processes
OREM, Utah (March 11, 2002) - MyComputer.com today announced it has improved its patent-pending site path technology found in SuperStats Enterprise, which is designed to help Web site managers and marketers better monitor the online footsteps of their Web site traffic.
Site path technology in SuperStats now features an easy-to-use interface and a comprehensive graphical display of a Web site's data, showing where visitors come from or go to within a site. Marketers can now more easily assess the effectiveness of their campaigns, analyze the success of desired visitor actions, and streamline popular paths and favorite content to direct their targeted audience through the site.
"Our comprehensive site path reporting feature is yet another technological advance for SuperStats, the most robust, marketer-friendly Web site analysis tool available," said Brett Error, chief technology officer of MyComputer.com. "Whether a site manager is looking at paths taken by customers leading to or away from any page within a Web site, our site path technology provides comprehensive and easy-to-follow reports designed to help site managers understand their customers and identify better ways to keep their attention, sell more products or perform whatever the preferred action is."
Site path reports are also fully searchable, allowing Internet marketers and managers to analyze the path of their visitors by origin or destination, as well as view all site path data, including path fragments or sub-paths. Marketers can also track the number of visitors who complete a sequence of events, such as the patch leading up to a purchase or fallout.
By helping site managers better understand where users are coming from and going to within a site, the new technology can ultimately highlight what Web pages on the site are working and what pages are driving users away. The path reports illustrate the online footsteps of individual users, as well as collective footsteps, marking user paths from previous page, next page, entry page, exit page, page depth, visit depth, single access pages, previous page flow, next page flow and path fragments.
More information about SuperStats Enterprise can be found at http://enterprise.superstats.com or by calling 1-877-722-7055 for a demo.
About SuperStats Enterprise
MyComputer.com is the world's leading provider of remotely hosted Web analysis services. The company's flagship product, SuperStats, provides real-time Web site traffic monitoring and analytics for thousands of enterprise sites and Internet industry leaders, including AOL Time Warner, eBay, Novell and TWA, among others. Founded in 1996, privately held MyComputer.com empowers Web site managers with vital business metrics to improve online return-on-investment and customer relationship management. Headquartered in Orem, Utah, the company maintains strategic partnerships with VeriSign, Keynote, and Dell. For more information, call MyComputer.com at 801-722-7000 or visit
http://www.mycomputer.com.
