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Web Interface continued.

Advertisers

All advertisers can be managed and tracked in one location. As users acquire clients who want to place advertising banners on a location they own, they can add that client as an advertiser within AdRunner. This allows users to enter in some basic information that will serve to later identify those banners and locations with this particular advertiser. After an advertiser is added to the account, the advertiser can then be organized and managed from this area of the AdRunner interface.

Figure 3: Advertisers Main Page

When an advertiser is added, a name and password are assigned to them. This allows the advertiser access to portions of AdRunner that allow them to log in and view the performance of their banners. This provides both a benefit to the user and the advertiser. The user can use this feature as a selling point when looking for advertisers. The advertisers themselves benefit by receiving real-time data on how users react to their banners. The interface for advertisers will be very similar to the normal AdRunner interface, but will limited the functionality only to those areas useful to the advertiser.

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